Quick answer: The red envelope (lì xì) is the smallest Tet gift but the most visible: handed directly to customers, employees and partners in the first days of the year. For Tet 2027, the Year of the Goat, corporate lucky-money envelopes in Vietnam are moving toward brand colors, minimalist foil stamping, storytelling illustrations and greetings tied to a brand slogan. This article covers 8 trendy envelope design trends for 2027 and how to print envelopes in volume at an optimized cost.
Updated: October 2026. The images in this article are collected references illustrating design trends.
Why should companies invest in custom envelopes?
- Low cost, high reach: every envelope is handed over in person and is often kept, photographed and shared.
- The brand's first message of the year: a greeting tied to the slogan keeps the company top of mind from day one.
- Useful for many groups: branch customers, employees, dealers, partners.
8 trendy lucky-money envelope designs for 2027
1. A modern take on the Year of the Goat
The goat is no longer drawn in a traditional style but stylized with line art, ornamental patterns or a dynamic leaping pose, combined with gold foil on red, or a glowing light effect on blue for a modern style.
2. Brand colors instead of traditional red
Navy, blue or any identity color can work for an envelope, as long as there is a lucky accent such as gold foil, apricot blossoms or a small red detail. That way the envelope is recognized as the brand's at a glance.
3. Minimalist and foil-stamped
A solid color field, one refined foil pattern, several colors in one set — the minimalist style is popular because it looks premium and fits any brand identity.
Two contrasting colors with line art is another way to be minimal yet striking, and it reduces the number of print colors.
4. Traditional motifs, reimagined
Lion dance heads, clouds, waves — familiar motifs redrawn in fine lines in navy and bronze keep the Tet feeling while looking contemporary.
5. Illustrations that tell a product story
Instead of just a logo, an envelope can be a small picture telling the brand story: products in a home at Tet, in a two-color version recipients want to collect.
6. Greetings tied to the brand slogan
Clever wordplay between a Tet wish and the brand name makes an envelope memorable and shareable.
7. Distinctive shapes and flaps
A cloud-shaped flap, rounded edges, a pull-out sleeve — one small die-cut detail makes the envelope stand out among the dozens a recipient holds.
8. Collections of designs
Rather than one design, companies print a themed set — landmarks, zodiac animals, products — creating a collectible feel that encourages sharing on social media.
Printing envelopes at a good price: 6 ways to optimize cost
| Approach | Why it saves |
|---|---|
| Use a standard size | Makes the most of the paper sheet, less waste in imposition |
| Foil only a few small areas | Keeps the premium feel without much extra tooling cost |
| Limit the number of print colors | A 2–3 color design still looks good and costs less to print |
| Use an existing die when no custom shape is needed | Avoids new die costs |
| Print in volume once | Unit price falls as quantity rises |
| Order before the peak season | Avoids rush fees and allows time for sample approval |
Now's envelope design and printing process
- Brief: quantity, recipient groups, brand guidelines, budget.
- Concept proposal with a greeting tied to the brand.
- Design and proof approval: color, foil, die cut.
- Printing, foil stamping, die cutting and gluing in volume, with quality checks.
- Packing in sets and delivery on schedule, split by branch if needed.
When should you print Tet 2027 envelopes?
The first day of Tet 2027 is February 6, 2027. Envelopes are usually handed out with Tet gifts and calendars, so finalize the design in November–December 2026 to print and deliver before branches and dealers distribute gifts.
See also Tet gifts for banks and Tet gifts for factories in industrial parks.
Frequently asked questions
What imagery suits a corporate envelope for 2027?
A stylized goat, traditional motifs redrawn in a modern way, or products in a Tet scene — combined with brand colors and gold foil accents.
Does it have to be red?
No. Many companies use identity colors such as navy or blue, adding lucky details like gold foil or apricot blossoms.
How can envelopes be printed cheaply yet look good?
Use a standard size, limit colors, foil small areas, print in volume and order early.
Does Now print envelopes together with Tet gifts?
Yes. Now designs envelopes, calendars, cards and Tet gift boxes in one consistent identity.
Need Tet 2027 envelopes designed and printed?
Send Now Creative Gifts your quantity, brand guidelines and ideas, and we will propose designs and a quotation.
- Hotline: +84 983 589 823 / +84 327 523 562 / +84 984 375 345
- Email: [email protected]
